Custom Screen Printing & Embroidery for St. Petersburg, FL

Custom apparel in St. Petersburg: the full guide

Dad Bod Screen Printing is a Southwest Florida print shop, based in Fort Myers since 2020, that ships custom shirts, embroidered polos, hats and promotional products to St. Petersburg and the rest of the state. You do not need to come to the shop. Quotes, digital proofs and questions are handled by phone and email, and finished orders ship to you. Below is everything we usually walk customers through before an order: which decoration method to choose, what shirts hold up in Florida, how to get your art ready, and what drives the price.

Industries we print for in St. Petersburg

Startups and new businesses

New businesses need swag fast: tees and hats for the team, something for the launch party, and a few premium pieces for clients and investors. Start with a small run, keep the design simple and on-brand, and re-order what people actually wear. We keep your files so the next batch matches.

Breweries

Brewery merch is a category of its own: soft tees, hoodies, trucker hats and koozies that customers buy as souvenirs. A retail-quality shirt with a great design sells itself, and staff shirts keep the taproom looking put together.

Leagues, teams and clubs

Soccer leagues, baseball, softball, lacrosse and rec teams order jerseys, practice shirts, coach and parent gear every season. Names and numbers can be added per player, and sponsor logos on the back or sleeve help cover costs. Collect sizes early and order a few extras for late sign-ups.

Churches, nonprofits and community groups

Volunteer shirts, mission trip tees, VBS and youth group shirts, HOA and neighborhood event gear all need to be affordable and easy to spot in a crowd. Screen printing keeps the cost per shirt down, and a simple design in a bright color does the job.

Promotional products people keep

The best giveaways are useful. Around St. Petersburg that tends to mean insulated tumblers, koozies, beach towels, cooler bags, sunglasses and hats, plus good pens, notebooks and tote bags for offices and trade shows. Each item has its own imprint area and decoration method, so a logo that works on a shirt may need to be simplified for a pen or a lip balm.

Bundling promo items with apparel keeps your branding consistent and simplifies the order. Kits for new hires, clients, tournaments and events are a popular way to do it.

Getting the size breakdown right

Sizing is where group orders go wrong most often. Collect actual sizes from everyone before you order instead of guessing. Remember that some styles run small, and women’s and youth cuts are sized differently from adult unisex shirts. For giveaways where you do not know who will show up, a common spread leans heavy on medium, large and XL with smaller amounts of small and 2XL.

Larger sizes like 2XL and up usually cost a little more per shirt because the blank costs more. If you are not sure how a style fits, ask us and we will tell you what customers in St. Petersburg have said about it.

Picking shirts that work in Florida heat

A shirt that feels fine in an air-conditioned store can be miserable on a job site or a boat in July. For crews and outdoor teams in St. Petersburg, we usually recommend lighter-weight fabrics, cotton/poly blends that breathe and dry faster than heavy cotton, and light colors that do not soak up the sun. Performance polyester wicks sweat and is the go-to for fishing guides, landscapers and anyone working outside all day. Long-sleeve sun shirts with a UPF rating protect arms without overheating.

For retail merch and events, softer tri-blends and ringspun cotton feel better and get worn more on weekends. Tell us how and where the shirts will be worn and we will suggest a few blanks at different price points.

What affects the price of custom apparel

Four things move the price more than anything else: quantity, the garment, the number of colors (for screen printing) or stitches (for embroidery), and the number of places you want decorated. Setup costs are spread across the whole order, which is why 48 shirts cost less per shirt than 12. A one-color front print is the most economical; adding a back print, a sleeve or extra colors adds cost.

The garment can be the biggest variable of all. A basic cotton tee and a premium performance shirt are very different prices before anything is printed. For St. Petersburg customers on a budget, we will show you where to save without making the final product look cheap.

Event, fundraiser and race shirts

Charity 5Ks, golf tournaments, church events, festivals and reunions in St. Petersburg usually need a lot of shirts by a fixed date. Screen printing is the most economical choice. A one or two color design on the front, with sponsor logos on the back, is the classic setup. Order a size spread that matches your crowd and plan a few extras for day-of registrations.

Fundraisers often sell shirts before the event to raise money. Give yourself time to collect orders and sizes before the print date.

Merch for brands, bands and startups

If you are selling shirts, the bar is higher. Retail-quality merch needs a softer blank, a well-sized print and colors that look good in photos. Tri-blends, ringspun cotton and garment-dyed shirts are popular. Water-based or soft-hand inks give a lighter feel. Startups in St. Petersburg often order a mix: tees and hats for the team, plus a small batch of hoodies or premium pieces for launches and investors.

Start with a smaller run to see what sells, then re-order the winners. Since screens and files are already set up, re-orders are faster and easier.

Re-orders and keeping your brand consistent

Once your artwork, ink colors or embroidery file are set up with us, re-ordering is easy. We keep your files, so the next batch of shirts, hats or polos matches the last one. That consistency matters for businesses in St. Petersburg that hire throughout the year, teams that add players mid-season and brands that restock merch. Just tell us what you ordered last time and how many you need.

Getting your logo print-ready

The best file is a vector: AI, EPS, PDF or SVG. Vectors are made of shapes instead of pixels, so they stay sharp at any size. If you only have a PNG or JPG, send the biggest, highest-quality version you can find. Text should be outlined or the fonts included. Brand colors are easiest to match with Pantone numbers.

If your logo lives on an old business card, a sign or a napkin sketch, that is okay. We help St. Petersburg customers clean up and rebuild artwork all the time, and you will see a digital proof before anything goes on a shirt.

Team, league and club uniforms

Youth soccer leagues, rec leagues, travel teams and adult leagues around St. Petersburg order jerseys, practice shirts, coach polos, parent shirts and hats every season. A typical setup is a screen printed team design with individual names and numbers added per player. Getting the size breakdown right is the hardest part, so we recommend collecting sizes from every family before ordering, and grabbing a few extras for late sign-ups.

Sponsors can go on the back or sleeve, which helps leagues cover the cost. Booster clubs and PTOs often add spirit wear and hats for parents and fans.

Custom hats: styles and decoration

Hats are one of the best-value branded items there is because people actually wear them. Trucker hats with mesh backs are a Florida favorite. Structured snapbacks show off a bold logo, unstructured dad hats are relaxed and comfortable, and performance caps handle boats, golf and running. Decoration options include flat embroidery, 3D puff embroidery for raised letters, and leather, woven or embroidered patches.

Hat logos are usually a little simpler than shirt logos because the front panel is curved and limited in size. We set up a hat-specific version of your logo and show you a proof.

Caring for printed and embroidered apparel

Most fading and cracking comes from how shirts are washed, not how they were printed. Wash inside out in cold water, tumble dry low or hang dry, and do not iron directly on a print. Skip fabric softener on performance shirts because it can affect how they wick. Embroidered pieces can be washed warm, but air drying keeps them looking their best. Hats should be spot cleaned and air dried on something round.

More questions from St. Petersburg customers